Step-by-Step Guide: Adding 360-Degree Product Viewers in Draftly

Draftly Team
D
Draftly Team
June 9, 2026
8 min read
Tutorials

Summary

Learn how to add immersive 360-degree product viewers to your Draftly website. Showcase products in stunning detail and reduce e-commerce returns by up to 40%.

Step-by-Step Guide: Adding 360-Degree Product Viewers in Draftly

Step-by-Step Guide: Adding 360-Degree Product Viewers in Draftly

Adding 360-degree product viewers to your website is a game-changer for e-commerce stores, allowing customers to see every angle of your product and make informed decisions. In this guide, we’ll walk you through how to implement this feature seamlessly using Draftly.

Why 360-Degree Product Viewers Matter

360-degree product viewers have been shown to increase conversion rates by up to 25% and reduce return rates by as much as 40%. They offer immersive product visualization, helping customers feel confident about their purchase.

!stepbystep guide adding 360degree product viewers in draftly, tutorials

  • Enhance product trust by showing every angle
  • Reduce uncertainty, which drives higher conversions
  • Improve user engagement and dwell time on your site
Why 3D Product Pages Reduce E-commerce Returns by Up to 40% offers insights into how visualization impacts buyer behavior.

Steps to Add 360-Degree Product Viewers in Draftly

Follow these steps to integrate 360-degree product viewers into your Draftly site without touching a single line of code.

Step 1: Prepare Your Product Images

To create a 360-degree viewer, you’ll need a series of high-quality images taken from multiple angles. A typical setup requires 24–36 images for smooth rotation.

  • Use a turntable to photograph your product at equal intervals.
  • Ensure consistent lighting and a neutral background.
  • Compress your images using tools like TinyPNG to optimize loading speed.
How to Optimise Images Before Uploading to Draftly provides tips for compression and naming conventions.

Step 2: Upload Images to Draftly

Draftly makes it simple to upload and organize your media files:

  • Navigate to the Media Library in your Draftly dashboard.
  • Create a folder for your product images to keep things organized.
  • Upload the images in sequence, ensuring they are properly labeled.
Managing Media and Files in Draftly: Upload, Organise, and Optimise explains how to structure your file library efficiently.

Step 3: Add the 360-Degree Viewer Block

Draftly’s Section Library includes a customizable block specifically for 360-degree product viewers.

  • Go to the Section Library and search for the “360 Viewer” block.
  • Drag the block onto your desired page section.
  • Configure the settings to match your product dimensions and rotation speed.
Draftly Section Library: Every Block and When to Use It outlines all available blocks and their use cases.

Step 4: Optimize for Mobile and Speed

With more than 80% of users shopping via mobile, ensuring your viewer works flawlessly across devices is critical.

  • Test the viewer on mobile using Draftly’s preview mode.
  • Enable lazy loading for images to improve PageSpeed scores.
  • Compress images to WebP format for faster loading times.
3D Website Loading Speed: How to Stay Fast Without Sacrificing Visual Quality provides additional optimization strategies.

Best Practices for 360-Degree Product Viewers

Design Tips

  • Keep it simple: Avoid clutter around the viewer to focus attention on the product.
  • Add a zoom feature: Let users explore finer details.

SEO Integration

  • Include descriptive alt text for each image.
  • Use schema markup for product pages to boost visibility.
Structured Data Guide: How Schema Markup Improves Your SEO explains how to implement schema for product pages.

Frequently Asked Questions

What file format works best for 360-degree product viewers?

WebP is the best format due to its excellent compression and quality. If unsupported, fallback options include JPEG or PNG.

How many images are needed for a smooth 360-degree rotation?

For seamless rotation, 24–36 images are recommended. Adjust based on product complexity and viewer responsiveness.

Does adding a 360-degree viewer affect page load speed?

It can increase load time, but optimizing images, enabling lazy loading, and using WebP format mitigate this issue effectively.

Can I add multiple 360-degree viewers on one page?

Yes, Draftly supports multiple viewers per page. Optimize each one to ensure smooth performance and avoid lag.

Do 360-degree viewers work on mobile?

Yes, Draftly ensures that 360-degree viewers are fully responsive and function seamlessly across all devices.

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